Advertising in our Festival Program Book

Jacob’s Pillow has been called “the dance center of the nation” (The New York Times), a “hub and mecca of dancing” (TIME), and “one of America’s most precious cultural assets” (legendary dancer Mikhail Baryshnikov). As a driving force for regional tourism, Jacob’s Pillow Dance Festival hosts more than 100,000 visitor experiences through 350 ticketed and free performances, talks, exhibits, and events. These visitors fill restaurants and lodging establishments, frequent area attractions, shop locally, and are supporters of the arts, especially dance.

“Over the years, Benchmark’s presence in the Jacob’s Pillow Festival Program Book has paid for itself 10 times over … year after year! Supporting this internationally regarded organization with its highly desirable demographics not only helps my business, but also allows me to be a part
of a magical place.”
– Nancy Kalodner, Broker/Owner of Benchmark Real Estate

Rates, Submission Guidelines, and Payment

Full Color
BACK COVER
Size: 8.5” x 11” PLUS .125” bleed on all sides; submission measures 8.75” x 11.125”

$8,500 Open Rate
$7,650 Returning Advertisers

INSIDE COVERS (2)
Size: 8.5” x 11” PLUS .125” bleed on all sides; submission measures 8.75” x 11.125”

$5,000 Open Rate
$4,500 Returning Advertisers

FULL PAGE
Size: 8” x 10.3125” no bleed

$4,000 Open Rate
$3,600 Returning Advertisers

1/2 PAGE VERTICAL
Size: 3.875” x 10.3125” no bleed

$1,750 Open Rate
$1,575 Returning Advertisers

1/2 PAGE HORIZONTAL
Size: 8” x 5.0625” no bleed

$1,750 Open Rate
$1,575 Returning Advertisers

1/4 PAGE
Size: 3.875” x 5.0625” no bleed

$1,300 Open Rate
$1170 Returning Advertisers

1/3 PAGE
Size: Page: 2.5” x 10.3125” no bleed

$1,000 Open Rate
$900 Returning Advertisers

1/6 PAGE
Size: 2.5” x 5.0625” no bleed

$575 Open Rate
$518 Returning Advertisers

BUSINESS CARD
Size: 3.875” x 2.4375” no bleed

$300 Open Rate
$270 Returning Advertisers

Black & White
1/4 PAGE
Size: 3.875” x 5.0625” no bleed

$1,150 Open Rate
$1,035 Returning Advertisers

1/3 PAGE
Size: Page: 2.5” x 10.3125” no bleed

$850 Open Rate
$765 Returning Advertisers

1/6 PAGE
Size: 2.5” x 5.0625” no bleed

$425 Open Rate
$383 Returning Advertisers

BUSINESS CARD
Size: 3.875” x 2.4375” no bleed

$200 Open Rate
$180 Returning Advertisers

Submission guidelines for Printed Ads
  • Submit ads via e-mail to [email protected] with the business name and size of your ad in the subject line. Please attach (rather than embed) your file.
  • Files should be titled with your business name, the size of the ad, and the year.
  • Please do not include spaces in the filename.
  • Print ads may not exceed 5MB in file size.
  • Ads may be submitted as PDF, EPS, TIFF, or JPEG with a minimum resolution of 300 ppi. We do not accept PowerPoint or Word files. We do not accept printed ads.
  • Ads must be the exact size selected. Do not include bleed or printer marks.
  • Colors must be CMYK, all fonts and images must be embedded, images must be a minimum of 300 ppi. PANTONE or spot color will incur a printing surcharge for each individual color included.
Payment
  • A 5% surcharge will be added to any outstanding invoices past 30 days.
  • Full payment must be received by March 31, 2017 or your advertisement will be removed.
  • To request an invoice, call Mikaela Tripp at 413.243.9919 x133 or email [email protected]
  • Please make checks payable to Jacob’s Pillow Dance Festival and include ”2017 Program Book” in the memo line.
  • Send checks to: Jacob’s Pillow Dance Festival, Attn: Program Book Advertising, 358 George Carter Road, Becket, MA 01223
  • Any modification to a submission will be billed at $50/hour (½ hour minimum), we are happy to recommend a local designer if one is needed.